CAMPAIGN PLANNING
I have trained and coached hundreds of leaders around the country, enabling them to take on challenges that seemed insurmountable. Our successes include:
- the conversion of traffic lanes to bike lanes over transportation department opposition
- an ambitious sales tax increase that raised a half billion dollars for safer streets
- $40 million in subsidies to help low-income people buy e-bikes.
What success do you seek? Using a framework developed by the Midwest Academy and refined over decades of practice, I will work with you to develop a winning campaign strategy to achieve your goals. My support is comprehensive:
- Short-, medium-, and long-term goal setting for the campaign and your organization
- Identifying your key targets and power-mapping the paths to reach them
- Coalition-building, bringing together diverse stakeholders
- A complete communications strategy, with messaging customized to the audience and the medium.
- Fundraising, inclusive of large and small corporate and individual contributions.